PBAANYC & PBAA Kickoff Party 2014

PBAANYC & PBAA Kickoff Party 2014

On September 16, 2014, PBAA hosted its first PBAANYC in conjunction with the annual PBAA Kickoff Par...

Retail Marketplace 2014 - COMPLETE COVERAGE

Retail Marketplace 2014 - COMPLETE COVERAGE

“Overall, I was very pleased we attended. I do see the immense value of the one-on-one sessions" ...

PBAA’s own, Lisa Scott honored at the 10th Annual Frank E. Herrera dinner

PBAA’s own, Lisa Scott honored at the 10th Annual Frank E. Herrera dinner

On Thursday, October 24th, with over two-hundred people in attendance at the 10th Annual Frank E. He...

PBAA/IPDA Seminar: Driving Magazine Sales at Retail – Part II New Ideas and Technologies for 2014

PBAA/IPDA Seminar: Driving Magazine Sales at Retail – Part II New Ideas and Technologies for 2014

A PBAA/IPDA seminar was held on October 24, 2013 in New York City. The topic of the day was Driving ...

  • PBAANYC & PBAA Kickoff Party 2014

    PBAANYC & PBAA Kickoff Party 2014

    Thursday, 18 September 2014 15:32
  • Retail Marketplace 2014 - COMPLETE COVERAGE

    Retail Marketplace 2014 - COMPLETE COVERAGE

    Monday, 16 June 2014 15:53
  • PBAA’s own, Lisa Scott honored at the 10th Annual Frank E. Herrera dinner

    PBAA’s own, Lisa Scott honored at the 10th Annual Frank E. Herrera dinner

    Thursday, 07 November 2013 16:08
  • PBAA/IPDA Seminar: Driving Magazine Sales at Retail – Part II New Ideas and Technologies for 2014

    PBAA/IPDA Seminar: Driving Magazine Sales at Retail – Part II New Ideas and Technologies for 2014

    Friday, 25 October 2013 20:07
Friday, 26 September 2014 14:23

Sept. 17, 2014 - IPDA (International Periodical Distributors of America) members attended a day-long sales-oriented industry meeting focused on actionable insights in the sales equation.

Monday, 22 September 2014 13:09

By Samir "Mr. Magazine" Husni

Often when the world thinks of successful magazines its first mental vision are of titles such as Cosmopolitan, People or Better Homes & Gardens. Granted, those are all very prestigious and popular magazines and certainly can be described as successful.  Continue reading

Thursday, 18 September 2014 15:32

On September 16, 2014, PBAA hosted its first PBAANYC in conjunction with the annual PBAA Kickoff Party: a benefit for the 25 Year Club.  Over 70 were in attendance to participate in a full day of one on one meetings, and heard presentations from IPDA and Ingram Content Group on important industry issues and opportunities at the Time Life building in NYC.

Wednesday, 17 September 2014 19:14

By Samir "Mr. Magazine" Husni

The first book I read when I arrived in the United States in 1978, as a graduate student, was Time Inc.: The Intimate History of a Publishing Enterprise by Robert T. Elson. Joe Ripp, current CEO of Time Inc. is reading the same book now. Not that he needs to, but it is a very good refresher history into the ins and outs of a company that was, is and always will be more than “just a magazine company.”  Continue reading

Monday, 18 August 2014 13:00

By Samir "Mr. Magazine" Husni


“I’m most concerned with the store level conditions in merchandising. That’s where the rubber meets the road in execution. We can come up with these great ideas, but if they’re not executed at the store level, it doesn’t really matter.” Will Michalopoulos  Continue reading

Wednesday, 06 August 2014 14:55

By Bloomberg.com

VIDEO HIGHLIGHT


July 31 (Bloomberg) –- Hearst Magazines President David Carey and Marketing President Michael Clinton discuss increasing advertising revenue, print innovation and investing in digital. They speak on “Market Makers.” Continue to video